Darby’s

Darby’s

darby’s Identity With full creative freedom, the owner had one challenging request: His great grandfather, Darby O’Ragen, an Irish farmer (for whom the bar is named), HAD to appear in the logo. Using his 19c photo, Darby’s face was stylized, adding a...
ChinDian

ChinDian

CHINDIAN Identity This fusion restaurant was getting very little attention, because a first identity omitted its most unique feature –a melding of Chinese and Indian cuisine. The new solution was an icon using the shared signature ingredient: noodles.  MENU A unique...
Zvex Effects

Zvex Effects

ZVEX Identity ZVEX is an inventor/musician who creates guitar effects pedals using early 60’s technology to produce ‘cosmic’ sounds. Because his pedals are influenced by analogue, I decided on a midcentury look.  PEDALS Silkscreened, engraved and...
Administrivia

Administrivia

ADMINISTRIVIA Identity A company that offers accounting and problem solving services. My assignment was to create a simple logo that suggested data entry and ongoing solutions.  stationery I chose a smart and clean design for business cards and stationary. The back of...
Resonant Pictures

Resonant Pictures

RESONANT   Identity I have worked with this NYC based film company from its inception in 2009. The challenge was to create an identity that matched the aesthetic and overall philosophy of the client. The choice of three bars represents the three partners, an AV meter...